The Team


Xperiology’s total focus is the global sports, leisure and entertainment sector.

Xperiology’s founders have delivered award-winning publications, respected information sources and fabulous business meetings.


Ian Nuttall

After an award-winning career in sports, publishing and events (starting with F1 “hospitality buses” in his student days and spanning over 25 years), Ian founded Stadia magazine in 1999 (and its sister titleAuditoria for the arts, theatre and entertainment venue sector in 2001). He created the Stadium Revenue Summit in 2004 (now The StadiumBusiness Summit – the largest gathering of stadium owners and operators in the world). He brainstormed a new meeting for the ticketing sector – Ticketing Business Forum (which is now the largest meeting of its kind in the world) and has steered numerous trade shows and events from ‘concept to creation’.

Earlier in his career, he was a magazine publisher, newspaper writer, consultant to EU Telematics Research Programmes and stage entertainer. A trusted advisor to the sports and entertainment facilities sector, Ian also co-founded EVM (Event & Venue Management Institute), has trained venue managers from around the world and still is obsessed with the sports and entertainment industry!

Angelina Tennino

Angelina began her career at the cutting-edge of the media sector – in advertising sales – before moving on to conference, exhibition and event organisation. Her events portfolio ranges from large-scale exhibitions (such as Passenger Terminal Expo with over 1,000 delegates) to bespoke meetings for a handful of demanding executives. With the energy of her birthplace Naples behind her, she has a true Italian passion for – and a committed focus on – the total visitor experience (hence the new company name) and has consistently delivered beyond expectations. To quote one industry executive: “Angelina, you organise the most professional, most effective and most enjoyable events in the industry – long may it continue”.

Xperiology also provides training, consulting and advisory services to the sports, entertainment and arts sectors – specialising in design optimisation, commercial planning and visitor path engineering.

Meet more of the Xperiologists

Lizzie Etherington

Lizzie has a keen eye for detail and is first choice to proofread our amazing programme content. She will happily chat with anyone she meets and manages to remember everyone’s name, making her role as Head of Guest Services and Corporate Partnerships perfect for her. Lizzie heads up our VIP programmes and also cares for our commercial partners. If you’re looking to connect with someone on site, Lizzie is the person to bring you together. Happy to spend her time off in and around the industry – at concerts or football matches – she’s also equally happy at a camp site. On top of all this, Lizzie is learning the inner workings of the operations department, and is a key member of the ops team, ensuring all our events run like clockwork.

Elise Crane

Elise is our Marketing Executive here at Xperiology, having graduated from Southampton Solent University with a degree in Events Management. Before joining us, Elise began her Events portfolio volunteering helping to run events for local charities. She then volunteered at Worthing Rugby Club coordinating the Events during the Summer of 2016 and throughout her time as a Student, worked for student-led employment vehicle Solent Works running various Social Media Marketing campaigns and mucking in on site. Elise enjoys spending time with her family and friends and likes going down to the beach, which is handy because she lives right next to it!


Cynthia Howard

Famed for never forgetting a name, Cynthia manages our hotel and venue sourcing needs for our events, as well as overseeing logistics for our conference speakers and panellists. She came to the UK from Holland as a college student on a 6 month placement and liked it so much that she decided to stay. Before starting a family she was Training Manager and Manager in various women’s fashion departments for Selfridges. Apart from English, Cynthia speaks Dutch, German, French and some Indonesian – with varying degrees of fluency. With her extensive knowledge of conference and hotel facilities around the world, Cynthia ensures that our events are staged in the best locations.

Josie Nuttall

Have you met our youngest team player? Josie is Xperiology’s unofficial CFO (Chief Fun Office) – handling all areas of fun and perhaps some finance, administration and colouring-in. You can always find her with a calculator in one hand and a highlighter in the other. Don’t be fooled by her age, how else do you think we stay on top of our finances?


Could be you


Are you curious about the business behind every game, every show and every gig? Well, that’s our world – sports and entertainment! We’re always on the lookout for talented, energetic and sharp-footed potential Xperiologists.

We do work hard but we reward success and performance. Remember, you don’t have to commute up and down to London to experience the buzz of a vibrant, boutique international media business. And you don’t have to give up three hours of your life every day in a commute to carve out a serious career.

If you can deliver great things in Marketing, Sponsorship Sales or Event Operations, then send us your CV with a cover note telling us why you should be the next Xperiologist!


Xperiology – The science of experience.

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